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Been using TrendTapestry's free tier for a while now to try and get a handle on upcoming trends, and while it's decent for basic identification of popular topics, I'm wondering if the premium features are actually worth the upgrade. Specifically, things like the deeper trend analysis, competitor tracking, and the ability to export data seem appealing, but the price jump is important.
Has anyone upgraded to the premium version? If so, can you share your experience? Are the advanced filtering and analytics tools actually useful for making better decisions, or is it mostly just fluff? I'm particularly interested in whether the competitor tracking gives you a real edge, or if it's just showing you what you could find with a bit more manual research.
I'm primarily using it for marketing strategy for a small online business so any insights from people in a similar situation would be greatly appreciated. Trying to decide if the ROI is there before committing.